Timex has been on a roll as of late, with multiple successful collaborations with Keith Haring, Jackie Aiche, Seconde/Seconde, and the Peanuts gang to name a few. We recently featured the World-Famous Tennis Player Time x Peanuts on Worn & Wound. Their latest collaboration appears to be an effort to step it up a notch and they have clearly succeeded in doing so. Introducing the fully titanium Timex x James Brand GMT. And it is not just any GMT, it is a proper traveler’s type, with an independently adjustable local hour hand.
Envisioned by renowned Italian watchmaker and Timex Chief Creative Director Giorgio Galli and designed by the team at The James Brand, this all-new co-branded GMT watch has the analog soul of the classic field watch. Why James Brand? They believe that the things you carry say something about you. They design tools that are practical, not tactical, with a modern and minimalist design aesthetic that never feels out of place but is still clearly “James Brand.” That principle has been carried over in the brand’s previous watch releases and continues with this new GMT.