Careers

Worn & Wound LLC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. 

Digital Marketing Specialist

Company Overview:
Independently owned and operated since 2011, by people who love watches, Worn & Wound aims to make watch collecting accessible to everyone. A multi-faceted company, we operate an industry-leading editorial platform, e-commerce channel, and nationwide consumer events series.

  • Our editorial content, published on wornandwound.com, maintains an approachable tone that covers a wide range of topics, from in-depth reviews to timely editorials.
  • The Windup Watch Shop features a curated collection of products that allow anyone, regardless of budget or style, to find something unique to add to their collection.
  • The Windup Watch Fair provides a destination for tens of thousands of savvy enthusiasts annually to connect with their favorite brands and discover what’s new.

Position Overview:
We are seeking a talented and proactive Digital Marketing Specialist to join our team. The ideal candidate will be passionate about watches and possess a strong understanding of digital marketing strategies. This individual will be responsible for executing email and social media marketing campaigns, as well as managing paid advertising across various platforms to drive traffic and increase brand awareness.

Key Responsibilities:

Email Marketing:

    • Develop and execute email marketing campaigns to engage and retain customers.
    • Create compelling email content, including newsletters, promotions, and product announcements.
    • Segment email lists based on customer characteristics and behaviors to optimize targeting and personalization.
    • Monitor email performance metrics, such as open rates, click-through rates, and conversions, and implement strategies for improvement.

Social Media Marketing:

    • Manage social media accounts (e.g., Instagram, Facebook, Twitter) to enhance brand presence and engagement.
    • Create and schedule engaging social media posts, including product showcases, user-generated content, and industry news.
    • Interact with followers, respond to comments and messages, and foster community engagement.
    • Collaborate with the creative team to develop visual assets and maintain brand consistency across social media channels.

Paid Advertising:

    • Plan, execute, and optimize paid advertising campaigns on Meta (Facebook/Instagram), Google Ads, Reddit, TikTok, and other relevant platforms.
    • Conduct keyword research and audience targeting to maximize campaign reach and effectiveness.
    • Monitor ad performance metrics, such as impressions, clicks, conversions, and return on ad spend (ROAS), and adjust strategies as needed to meet KPIs.
    • Stay updated on industry trends and algorithm changes to ensure campaigns are optimized for success.

Qualifications:

  • Bachelor’s degree in Marketing, Communications, or related field.
  • 3+ years of digital marketing experience, including email marketing, social media management, and paid advertising.
  • Proficiency in email marketing platforms (e.g., Mailchimp, Klaviyo), social media management tools (e.g., Buffer, Hootsuite), and advertising platforms (e.g., Facebook Ads Manager, Google Ads).
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent written and verbal communication skills, with a keen attention to detail.
  • Passion for watches and understanding of the watch industry are preferred.

Benefits:

  • This full-time position offers 401k benefits after 6 months of employment.
  • 13 paid holidays per year and 10 days of paid vacation.
  • Health plans with a portion covered by the employer and full dental and vision coverage are paid by the employer.
  • Maternity and Paternity leave.
  • Salary range between $60,000 – $70,000/year depending on experience and skill level.

 

If you are interested in this position, please email us at [email protected] with your resume.

If you’re interested in freelance writing opportunities, please email our Managing Editor, Zach Kazan at [email protected].